RATCHET - BBC Worldwide - Content Security Awareness

BBC Worldwide

Content Security Awareness

The importance of securing your content throughout the business.

We created a campaign including filmed interviews, animation and pull up banners for BBC Worldwide, to make their staff across the globe aware of the importance of securing their content. It was imperative to highlight to all parts of the company how essential content is to the success of BBC Worldwide and as a result everyone throughout the business must take individual responsibility for it’s safety.¬†They also wanted everyone to feel secure¬†knowing that robust policies and procedures were in place to help secure content during its lifecycle from development to distribution. the use of animation helps to bring this abstract notion to life and ensures a strong visual identity to represent content security matters across BBC Worldwide.