As covered last week by Campaign, Virgin Active launched “The Pack” – a state of the art interactive cycle class.
RATCHET filmed, produced and edited the class film for the campaign targeted at members and customers. Shot at Aldersgate one the Virgin Active Collection clubs in the City, (AMAZING place provoking gym envy) the team put foot to pedal on all fronts working with Virgin Active to create a unique group class experience!
You can see some of the footage in the video from Campaign, but you’ll be able to see the full promotional videos online here:
Anyway we had fun and escaped any saddle sores… so we thought we’d share! With a “fit” cast and crew of 50 we took a few behind the scene pictures. Enjoy!